That gives TikTok yet another dimension, and that’s exactly why it finds its place – TikTok is not all about trends. VRFocus gets to see what types of product experiences daily uploads about it users, from unboxing to reviews. Once you have downloaded these TikTok videos, it can be a goldmine of consumer insights that can be nitty gritty to drive your product development, marketing and customer service strategy.
Goodbye Hashtag- User Reviews Rule instead
Think of the downloaded TikToks as a view into the minds of your customers:
Unbiased Product Reviews You Can Trust: Old review platforms to the rescue, because your BFF is here- your prerogative-free friend, cutting to the chase when it comes to real people insights on a product. Raw Real Talk.
Customers LIVING with your product/ their product; real word use; cut down the bullshit, they are the truth, give you hints and expose flaws!
The Customer Connection – how customers feel about your stuff – what they love, what they hate, and why it hurts.
Get Product Intelligence: A Tactical Guide To mitigate the Risks of Trapped Data(rows)
On-Demand Downloads by product: you can search for products. brands or categories you love, and request TikBot to download TikTok videos around it.
Audit Feedback And Sentiment: How is the manner in which comments are read as reviews relayed in these videos from a virtuous perspective? How the customer actually feels, good or bad? If that already takes place, what are the needs that they have or the things they enjoy?
Spot Trends and Patterns: Check out the common complaints that users have, and wonder why users keep praising certain features, start seeing new needs arise and stop long-standing features that used to be met.
2- Segmentation and Ordering: The videos you download need to find their way into 6 buckets: Product, Organic, Paid, Product X, Brand Y and Category This, in turn, then makes it simpler to analyse and make some outcomes about.
Top-top tip: When you start doing this, you can store even larger blocks of footage in the same source file and the time you spend editing will plummet even further.
Use TikTok Product Insights
Downloading TikTok videos to analyse allows you to:
Improve Product Development: Find out where improvements can be made, highlight unmet but desired customer features, and address common complaints at the time.
Strengthen Marketing Messaging: Build your statues for marketing at the expense of fixing customer problems, or by emphasizing the rated attributes, and discussing really important features.
Read also: Customer Service: Develop written responses to common customer queries Handle complaints tactfully ensuring the customer remains pleased
TikTok Gold for Brand Marketers While the people who are providing their opinions on brands in the context of the video do indeed matter, the brand marketers are basically digging gold with the data! Please also be advised, feedback provided within this For Sale & Wanted section is not a proper measure of market pricing.
Get those videos downloaded – that and you have just upgraded your product. 🛍️